The online marketing world can be daunting, at Creative Content it's our job to make marketing easy for our clients, so we love it when we find useful tools that make our job easier. Luckily there are many simple and inexpensive apps that make it easy for you to market your business in the digital age.
Apps can be amazing tools to help you streamline processes. And with the right set of tools, you can spend less time managing campaigns and more time developing effective messages. They can also create a more enjoyable experience for your clients so that people are more likely to recommend you to others.
Check out our list of the top ten apps that we use every day in our agency that will help you with marketing your business.
1. Loom
Loom lets you create quick videos that display a desktop view of your screen. You can create a simple walkthrough video in a couple of minutes and easily share it by email or via an embedded link on your website. This is particularly good if you want to provide advisory services to clients who can’t meet face-to-face. You can also use Loom to create social media content to share.
Get it now: https://www.useloom.com
Cost: Free!
2. Canva
Canva is an incredibly simple platform to create professional-looking graphic design elements in minutes. If you need a quick graphic for a social media post or to jazz up a presentation or report for a client, you can create it in Canva in no time.
Canva has hundreds of pre-made templates for all kinds of professional uses. It also comes with handy images and font suggestions so that even the most design-challenged among us can create something classy and professional.
Get it now: https://www.canva.com
Cost: Free to use, with some premium fonts, templates, and images having a nominal cost.
3. ContentStudio
ContentStudio allows you to organise all your social media marketing from a single place. You can curate engaging content, share it through multiple channels, and strengthen your content marketing.
A popular feature of ContentStudio is its ability to fetch fresh content from over a thousand sources, meaning you can delve in and compile trending content from any niche or market. You also have the ability to compose unique posts and schedule them to be published through your social accounts, helping you create better-looking posts at a faster pace.
Get it now: https://contentstudio.io/
Cost: Free to use, with premium packages offering advanced features.
4. Asana
Asana is a simple project management tool designed to help teams organise their workload and get more done. In Asana you can map out steps, assign work, see what’s currently in progress or what still needs to be done, track due dates, and see visually how work is tracking. It’s a great tool to help your team manage their workload and to give you visibility over how client work is tracking.
Get it now: https://asana.com
Cost: Free to use, with premium packages offering advanced features.
5. Biteable
Biteable is an awesome site where you can create unique video ads, explainer videos, animations, infographics, and much more. You’re essentially able to create pro-quality video in the time it takes to drink your coffee. You have the ability to choose from hundreds of styles, insert your own digital content, choose high-quality soundtracks, and easily share it through multiple channels.
With a lot of social networking sites becoming more video-centric, this is the app you should be using if you want to set your business apart in the digital world.
Get it now: https://biteable.com/features/
Cost: Free package available with a limit of 5 projects per month or a premium package offering unlimited use.
6. Yesware
There’s no doubt that you send and receive a lot of emails. This clever app allows you to use simple email templates, and then see who actually opens your emails and clicks on any links. It also offers other useful email tools and shortcuts. It integrates with Gmail and Outlook, so you don’t have to learn a new tool.
Get it now: https://www.yesware.com
Cost: $12 per user per month, with a free trial period.
7. Trello
Trello is a project management tool much like Asana, but it’s probably even simpler. It’s great for small teams that don’t need a ton of tools or features, but just want to get more organised and have visibility around their workload.
Trello works with a system of cards – like virtual index cards on a big virtual pinboard. You can move and arrange the cards any way you like and add due dates, files, and collaborators.
Get it now: http://www.trello.com
Cost: Free, with premium packages offering advanced features
8.Pixel Me
Pixel Me is a great way to track and measure the links you’re posting and who is clicking on them. This means you can track the audience of the content you’re posting and target them again through remarketing. It gives you the opportunity to speak through different ad platforms to your custom audience and increase your brand awareness.
Get it now: https://pixelme.me/
Cost: Basic to comprehensive paid packages available
9. Missinglettr
Missinglettr increases traffic to your website’s blog by creating strategic, automated social media campaigns. It automatically pulls snippets from your blog posts to create promotional content – your only job is to review the content and choose how long you’d like to promote it.
Missinglettr markets the unique content you’ve created by connecting your social channels and running your campaigns for you. This provides regular social updates to your clients and encourages clicks to your content year-round.
Get it now: https://missinglettr.com/
Cost: Free, with personal and business accounts available.
10. Full Story
Ever wanted to know what your website visitors do once they land on your homepage? Want to find ways to convert more leads with your site design or copy? Then you need to try Full Story.
Once installed, Full Story tracks website visitors and shows you what those visitors actually do in a recorded video you can replay. It also shows you where your site traffic comes from and highlights areas of your site that cause visitor frustration. It’s great if you want to improve your online marketing and understand the effectiveness of recent online marketing campaigns.
Get it now: https://www.fullstory.com/
Cost: Free, with premium packages offering advanced features
These are the ten online marketing apps we love the most in our agency. With new apps appearing almost daily, there countless possible solutions to boost your online marketing and communication efforts. What are some of the apps that you use that we haven’t mentioned? Send us an email if you have a tool that you think we have missed! Contact us here.