What makes a successful Facebook ad funnel?
Facebook Ads are a powerful tool for digital marketing but require finesse to execute strategically and cost-effectively. In this blog post, we explain what’s…
When digital marketing goes wrong
How to avoid 3 common pitfalls of online marketing and position your business for success When new customers come to us for advice, the…
How to write great web copy
Many people believe that writing well means crafting the perfect turn of phrase. While cleverly chosen words are nice, what’s even better is…
How to do content marketing the right way
Department store entrepreneur John Wanamaker once famously said, “Half the money I spend on advertising is wasted; the trouble is, I don’t know which…
Writing Your Own Web Copy? Start Here
Questions to ask yourself if you are writing your own web copy Congratulations on taking the first step to knowing thyself. The goal of…
The Beginner’s Guide To Writing Web Copy That Clicks
Web copy is important. It’s how people evaluate your business and decide whether or not to engage with you. It’s your salesperson who never…
Local Marketing Ideas for Small Businesses
According to Stats NZ, as of 2018, there were over 160,000 small businesses in NZ. That number continues to rise and with it -…
Choosing the right marketing agency for your business
Every business knows they need marketing. But not every business knows how to go about creating and implementing a marketing strategy. No matter your…
9 of the best plugins for your WordPress site
Its usability, affordable pricing, and excellent features have made it one of the world’s most popular website builders – around 28% of all websites…
The dos and don’ts of SEO copywriting
Are you worried about ranking behind your competitors when people do a Google search on your industry? You’re certainly not the only one! Search…
Creative Content’s Guide to B2B Marketing
Are you thinking about the next marketing campaign for your B2B business? Like many of the companies we talk to, you may be feeling…
How Content Marketing Creates Leads
Marketing in 2019 is impossible without great content. As a marketer, I see my clients struggling to identify where they should spend their energy…
10 small business marketing ideas for 2019
A New Year brings new opportunities, but if you are a small business owner, you probably have limited time when it comes to marketing…
5 Creative Content Marketing Myths
In the modern marketing world, content is king. And with so many online resources, you may feel you’ve got a pretty good grasp on…
Content strategist vs copywriter: which one does your business need?
The goal of copywriting is to persuade, and the goal of a content strategy is to create purpose. So, does a content strategist have…
10 of the most useful apps for creating digital content
If you run a business, it’s likely you have to do some of your own marketing. This might be as simple as creating Facebook…
Top 10 Apps To Market Your Business
The online marketing world can be daunting, at Creative Content it’s our job to make marketing easy for our clients, so we love it…
Five tips for effective web copy
It’s downright hard to write succinct and clear web copy. And copywriting can also be very time-consuming. But if you nail your copy, you…
I have a new website should I be doing AdWords?
Is digital marketing including services like AdWords right for my business? When a customer asks us this question, I always want to know: Where…
Creating a video marketing strategy for Facebook
Creating a video marketing strategy for Facebook There is no doubt that Facebook is the largest social network. Facebook has 1.65 billion monthly active…
Social Media Image Size Cheat Sheet
Facebook: Cover Photo 851 x 315 px Profile Photo 180 x 180 px (displays at 160 x 160) TAB Image 111 x 74 px…
Remarketing Cheat Sheet
What Is Remarketing Remarketing is the process of tracking your digital traffic from a search campaign (Google AdWords) and retargeting your message to your…
Maximising A Small AdWords Budget
How to make the most from a small AdWords budget: From the outside AdWords looks very attractive, you simply set up your campaigns, set…